Update, 05 November: There are no discounts available for purchasing Capture One Pro 12 now, but there is still some savings to be had if you buy their styles with a Pro 12 licence. What’s more, if you buy a license now (during November), you’ll get an upgrade to Capture One Pro 20 free. Please use the promo code ‘DJP” as a show of support for this site, I’ll earn some small commission payment which will help to maintain the site.
Phase One instigate regular updates of Capture One throughout the year, fixing bugs and adding support for new cameras and occasionally adding new features. Indeed, they’ve just released version 12.1.4 adding official compatibility with macOS Catalina, and support for the Sony a9 II. However, since version 10, Capture One has been upgraded to a full-version on a yearly basis. And, if the past is anything to go by the full-version upgrade has occured later in the year, towards the end of November.
While I don’t know when the next full-version upgrade will be for sure, there are signs that it isn’t too far way… Phase One are openly calling the next version, version 20, in promotions but haven’t as yet released any details of the new features. Not only that but the promotions have become increasingly generous and rather more complex in nature.
In the interests of helping you keep track, here’s a time-line with the earlier fall discounts and the current offers (all links are to the official Phase One store):
Phase One started fall discounts with gift cards worth up to $50 on all Capture One product (licenses, subscriptions and styles) sometime in September. That offer was extended through October, but was subsequently (and silently) replaced by a free upgrade to Capture One Pro 20. If you received the giftcard, you can use it towards the upgrade to the full version.
From the 7 October to the end of the month, Phase One introduced 10% off all Capture One licenses, subscriptions and styles (remember to add the OCT-AF-VAG promo code in the check out). And that was on top of deep discounts on styles that have been running since the summer. If you’re still following all this, there are some serious discounts available and you get a free upgrade to the new version, Capture One Pro 20. This discount ends 31 October!
Current users of Capture One Pro 12 (license holders only) can pre-order the upgrade now,
with a 20% discount (no longer available), plus the additional 10% off during October, but that extra 10% also ends 31 October!
To access the additional discount, please remember to use the OCT-AF-VAG promo code during check out.
If you’re confused over whether you should be buying a license or subscription, then read our primer here.